Leverage CENSA


  1. What we do
  2. How End Users Benefit
  3. How Suppliers Benefit
  4. Why Engage CENSA?

Our Consulting Programs: We help you aborb knowledge from our R&D programs that have defined Electronic Laboratory Notebooks, electronic recordkeeping and "Laboratory Informatics" software markets for over 15 years. We help end users select and apply leading edge products, technologies, and best practices. We help today's suppliers get to and stay on the market's leading edge with the right products with the right marketing messages.

Our Market Develoment Programs: Our programs speed development of new informatics software products for R&D and manufacturing in industry, government, and academia. Our focus is software for informatics, information management, and lab automation.

Some of CENSA's Development Processes: We continually develop new product specifications. We select the best qualified vendors to build and support specified products. We help end users understand the ROI of these products and budget appropriately, so when it's time to start projects, enough stakeholders and a good budget are in place. Members test pre-release and existing products in real environments and report back to other members at CENSA's meetings. We occasionally host proprietary events to communicate current product status to End Users and future needs to Suppliers. A great deal of valuable information are exchanged at CENSA meetings. Our best practice forums have helped define the industry as it exists today.

End User Assistance by CENSA Staff and Other End Users: We help End Users with requirements analysis, RFP processes, and vendor pre-selection. We also guide you through the processes of pilot testing and "production rollout" to make sure you find products that fit your immedidate needs. We emphasize scalable, long-lasting solutions that outlive the many technology changes you will experience after your production systems are in place. In CENSA's meetings you have the opportunity to learn from others' experiences too.

Suppliers Get Directly to Decision-Makers and Users With Well-Defined Needs: We help Suppliers "build the right product quickly and accurately" because they fit specifications developed and prioritized over more than a decade of consensus building with 40+ Fortune 100 companies. So suppliers do not have to waste months or years building products that miss industry expecations. Accurate requirements analysis and prioritization are the most important parts of quality software product engineering, especially in regulated industries where intellectual property protection is important. When critical priorities are done, suppliers can get sales faster through CENSA's assistance programs.

We want everyone to "Get to the right products right away." Far too many end users waste valuable time with the wrong products or strategy. Many suppliers products are missing crucial functionality or target customers incorrectly. We want our End User Members to pick appropriate suppliers the first time. We want our Supplier Members' products to ship products with the right functionality and properly targeted marketing messages. With our assistance, suppliers have a better shot at becoming defacto standards within their market segment. All parties win because healthy markets have the right products that End Users can buy now, and don't have to wait several product cycles (often years) for the right products to be developed.

CENSA hears this questions "Why hasn't our organization done this sooner?" very often from industry leaders, leading-edge adopters, fed-up paper pushers, and now mainstream scientists and managers who need the tools to be more productive. The CENSA provides the answers and actionable tools, plus many other benefits to industries and government institutions to make this happen sooner. One of the biggest problems CENSA sees is too many organizations reinventing the wheel.


Work with CENSA's Experts